industries · government & public sector

public sector software
citizens actually finish using.

we design and ship government-adjacent platforms in mena. citizen services, ministry portals, e-government workflows. arabic-first, accessibility-first, audit-ready by default.

see relevant work
the brief
maxiphy | why government is hard

three things this industry actually needs from a software partner. nobody else says them out loud.

01

a citizen portal is a public service.

if a citizen abandons a permit application halfway through, that is a service failure, not a product metric. we design with completion as the north star, not pageviews. the products that win are the ones grandparents finish on the first try.

02

arabic and accessibility are not optional.

public sector products serve the entire population. arabic-first, wcag-aa-compliant, screen-reader-tested are the floor. these are not differentiators; they are the brief.

03

procurement does not equal partnership.

many government contracts get sold by sales teams and shipped by junior consultants. we run government engagements with the same senior partners as commercial work. continuity matters more in public sector, not less.

the work
maxiphy | capabilities

what we ship for government teams, ranked by what most engagements actually need.

+45% completion

completion, not engagement, is the public-sector north star.

citizen-service completion uplift seen when ux is designed for finish-the-task, not for time-on-page.

identity + sso integration

national id, government identity providers, smart-card and biometric flows where required.

wcag-aa accessibility

screen-reader tested, keyboard-only navigable, color-contrast compliant. not a separate workstream.

audit + transparency logs

arabic-first ui

designed for grandparents, not power users

public-sector products serve everyone. plain language, large hit targets, forgiving error states, no jargon. tested with the actual citizens who use them.

the path
maxiphy | how an engagement runs

four stages. fixed deliverables at each. no scope-creep invoices.

week 1 — discover

01

discover

we map the citizen journey, the regulatory perimeter, and the stakeholder landscape before any design.

citizen + officer journey map
regulatory + policy perimeter
stakeholder + sign-off audit
product vision document

week 2 — design

02

design

arabic-first, accessibility-first, plain-language design. tested with real citizens, not focus groups.

low-fi flow validation with citizens
wcag-aa compliant high-fi screens
arabic + english variants
design system + accessibility tokens

week 3 — build

03

build

production-grade engineering with audit trails, identity integration, and transparency logs from day one.

identity + sso integration
append-only audit + transparency store
data residency + classification compliance
staged rollout + feature flags

week 4 — operate

04

operate

launch, monitor completion rates, iterate with the policy team in the loop.

completion + abandonment dashboards
incident + on-call playbook
audit-ready reporting
post-launch iteration cycle
what we won't ship
maxiphy | the anti-list

every agency lists what they do. here is what we explicitly won't do for government teams.

we will not contract directly when local registration is required

public-sector procurements often require local-entity contracting. for those engagements we partner with a saudi or uae registered firm and remain the technical and creative team. transparent structure, no fronting.

we will not ship without accessibility and arabic native support

public-sector software serves everyone. wcag-aa and arabic-first are the floor, not optional add-ons. we do not negotiate them out of scope.

we will not pretend ai automates compliance

we use ai for productivity in design and engineering. we do not use ai to draft policy responses, classify regulated data, or replace human review. some things have to stay human in public sector. they stay human.

starting points
questions
maxiphy | frequently asked

how a government build at maxiphy actually runs.

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